From bump to baby: an investigation into Portsmouth maternity services

Moore, Georgina (2016) From bump to baby: an investigation into Portsmouth maternity services. BA dissertation, University of Portsmouth.

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    The focus of this special investigation is to examine the mechanics of maternity services for Portsmouth and surrounding areas. The on-going NHS crisis is something which continues to dominate the national and regional press on a regular basis, with A&E and maternity centres taking the hardest hit. There are many aspects to maternity care in the city and one size does not fit all. Therefore, the four features had to address different stages from before, during and after birth. With one feature covering the service as a whole, another looking at birth itself, the third looking at postnatal depression and the final feature addressing the breast versus bottle debate. The features contain interviews from the head of midwifery, other medical professionals, mothers and their husbands. The target publication for the features is The News.
    The essay following on from the features investigates claims made by the British Medical Association who believe health was being used as political football during the 2015 General Election. By analysing key health editorials from The Sun and the Daily Mirror during the run up to the election itself, it was evident that both papers used their reports to favour particular parties and in some cases look after their best interests. This conflicted with the notion of the press as the fourth estate, who should ultimately be informing the public in an impartial and unbiased way. Each case study shows conflicting political views that take the opportunity to negatively impact their opposing party by using the NHS to sway public opinion. It could be argued whether regulators such as Ofcom should be brought into to ensure papers such as the Daily Mirror and The Sun remain impartial during elections and referendums.

    Item Type: Dissertation
    Departments/Research Groups: Faculty of Humanities and Social Sciences > School of Social, Historical and Literary Studies
    Depositing User: Beth Atkins
    Date Deposited: 31 Aug 2016 12:58
    Last Modified: 31 Aug 2016 12:58

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