Presenting for television and radio: what are the skills that agencies and broadcasters are looking for?

Avadanei, Andra Cristiana (2013) Presenting for television and radio: what are the skills that agencies and broadcasters are looking for? BSc dissertation, University of Portsmouth.

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    Abstract

    Presenting to camera is a specialist skill. The Broadcasting industries are fully aware of this skill, but arguably it is less known by the general public. Therefore persons wishing to pursue a career in radio or television presenting need to learn a wide range of skills. This study will critically analyse skills required for presenting and attempt to categorize them. Furthermore, this thesis will suggest ways on how to start a career as a television or radio presenter.
    This study will utilize results from a questionnaire focused at professional broadcasters, presenters and producers in order to glean significant results and data. The collated data revealed that regardless of the different types of presenting one is aiming for, the broadcast industry requires a basic set of skills such as: trustworthiness, likeability, great communication, key esearch skills, eloquence and articulated speech, etc. This study creates a model categorizing the skills required.

    Item Type: Dissertation
    Departments/Research Groups: Faculty of Creative and Cultural Industries > School of Creative Technologies
    Depositing User: Alice Bentley
    Date Deposited: 19 Jul 2013 14:16
    Last Modified: 28 Jan 2015 12:25
    URI: http://eprints.port.ac.uk/id/eprint/12474

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